In order to start setting up your conversion tracking with PixelMe through Google Tag Manager, you'll need the following:

  • A Google Tag Manager account.
  • A paid PixelMe account, Growth plan or above (or a trial account)

Step 1: Go to your dashboard and copy the HTML tracking code.

Step 2: Open Google Tag Manager.

From your homepage, click on the 'New Tag' button to start creating your PixelMe tag.

  1. Give your tag a name, then click on 'Tag configuration'.
  2. Select 'Custom HTML'.
  3. Paste your pageview tracking code.
  4. For Triggering, select 'All Pages' to track pageviews on all your pages.

Step 3: Step up your event tracking.

You'll have to set up a new event for each conversion you want to track, but for this example we'll use the 'Signup' event.

(Before you can set this up, you'll need to have your event already created as a trigger in GTM. If you need help setting this up, you can find more information in their FAQ.)

The setup is similar as it is for adding the pageview script, but you'll have to change the name of the pixel from 'pageview' to 'signup'. For example:

window.pxD = window.pxD || [];
function pix() {pxD.push(arguments);}
pix('config', {key: "XXXXXX", snippetVersion: "0.0.1"});
var n = document.createElement("script");n.type = "text/javascript"; n.async = !0; n.src = ""; var a = document.getElementsByTagName("script")[0]; a.parentNode.insertBefore(n, a);

Now, when selecting the trigger, select your 'Event - Signup' trigger (if you have one already created) instead of 'all pages'.

Repeat this for each conversion event you'd like to track.

Step 4: See the results in your dashboard!

Now, the next step is to sit back, relax, and wait for conversions to happen! Once they do, you will be able to see them in your conversion dashboard. 💪  

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